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Marketing & strategy consulting
Alina Mazzotti. Chief Marketing Officer with 13 years of experience in strategy, ads, marketing research and optimisation.
Alina Mazzotti. Chief Marketing Officer with 13 years of experience in strategy, ads, marketing research and optimisation.
I'm a seasoned Marketing and Business Consultant with over 13 years of comprehensive experience in enhancing business strategies and optimizing marketing operations. My journey began in the intricate world of manufacturing, where I honed my skills in analyzing and systematizing complex supply chains. This experience, coupled with significant marketing roles in construction, consumer goods, and fintech industries, has equipped me with a versatile and dynamic approach to business challenges.
Chief Marketing Officer in the fintech sector, I've experience in the art of navigating high-advertising restrictions and transforming marketing departments from nascent stages to full-fledged, profit-generating powerhouses. My expertise lies in not just leading teams but empowering individuals, fostering environments where creativity and efficiency coexist harmoniously.
My approach is rooted in technical acumen and an understanding of IT and Product Management processes, making me qualified to bridge the often-siloed worlds of marketing and technology. I believe in the power of data-driven strategies and am adept at 'feeling' the data to derive actionable insights.
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“Marketing as it should be”
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